Super Hooligan sponsorship press release [EMEA]
Super Hooligan poster

Five Roland Sands Design (RSD) custom Indian Scout Hooligan bikes will compete in the race piloted by Roland Sands, Red Bull racer Aaron Colton and special guest riders.

Indian Motorcycle announces today that it will serve as the title sponsor for the upcoming “RSD Super Hooligan” flat track race in Las Vegas.

The street-bike race takes place indoors on a short track at the Orleans Hotel & Casino on the evening of Saturday November 21 and is presented in partnership with Roland Sands Design (RSD) and AMA Pro Flat Track in conjunction with the “Superprestigio of the Americas” race.

Hooligan racing is traced back to the 1930s, at a time when legendary Indian Motorcycle dealer Clarence “Pappy” Hoel began organising regional hill climb events and flat track motorcycle races in and around Sturgis, SD.

Hoel was a founding member of the Jackpine Gypsies Motorcycle Club and he and the Gypsies are credited with starting the now world famous Sturgis Motorcycle Rally in 1938.

Indian Motorcycle’s rich history in racing dates back to its inception with records in every racing category, including land speed, dirt track, transcontinental racing and at venues like Daytona and the Isle of Man TT.

In 1911 the Federation of American Motorcyclists published the records for 126 different categories of racing and different distances, and of those 126 racing records, Indian Motorcycle owned all 126.

Hooligan racing is a throwback to post-war era where riders took virtually any available motorcycle to race in the spirit of seeking adrenaline and comradery.

Today the flat track Hooligan racing category is rapidly gaining popularity with riders of all ages and experience levels because it brings the fun back into a less structured environment where any rider can race virtually any motorcycle.

Framers or custom race chassis machines are not allowed in the class; it’s designed to allow racers to lightly modify existing street bikes for racing.

As such, Indian Motorcycle has also announced it has partnered with Roland Sands Design to create five Hooligan racing bikes based on the Indian Scout platform.

The Hooligan Scouts will race in the RSD Super Hooligan event in Las Vegas, with a world-class team of riders that includes Roland Sands himself, Red Bull/KTM stunt rider Aaron Colton, plus some surprise guest riders. These Hooligan bikes will be revealed to the media on Friday November 20 during the International Motorcycle Shows press event in Long Beach, CA.

“The Scout is a great machine upon which to base a custom bike with modern rider friendly performance. The engine and chassis are rock solid and don’t need a lot of work, so DIY customisers can focus on the aesthetic modifications,” said Roland Sands. “It has been a blast designing and building these custom Indian Scout Hooligan bikes and after a quick test run at the local flat track I feel we have a competitive bike that will rip on the track.”

“It is an honour for Indian Motorcycle to sponsor the Super Hooligan event in partnership with Roland Sands Design and the folks at the Superprestigio of the Americas,” said Steve Menneto, President of Motorcycles at Polaris Industries. “Given the incredible racing heritage of the Indian Scout in our DNA, it’s really exciting to have five amazing Roland Sands custom Indian Scouts racing. It’s going to be a great event.”

More information on the Superprestigio of the Americas visit http://www.superprestigio.com/

Fans can enjoy live streaming of the event on www.fanschoice.tv

# # #

ABOUT ROLAND SANDS DESIGN
Roland Sands Design is a motorcycle, product and apparel company that has its roots in racing, custom bike building and design. Our inspiration comes from a high performance background that blends the love of two wheels with the desire to create unique products. We live the two-wheeled life and our crew is a diverse collection of road racers, off-road, dirt track, super Moto and custom bike builders and riders. It is this diversity that allows us to work with the best in the industry on a variety of projects.

ABOUT INDIAN MOTORCYCLE
Indian Motorcycle, a wholly owned subsidiary of Polaris Industries Inc. (NYSE: PII), is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivalled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com

ABOUT POLARIS
Polaris is a recognised leader in the powersports industry with annual 2014 sales of $4.5 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road consumer and military vehicles, including all-terrain vehicles (ATVs) and the Polaris RANGER and RZR side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles. Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian Motorcycle and Slingshot brands. Additionally, Polaris continues to invest in the global Work and Transportation vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S., and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris Engineered Parts, Accessories and Apparel, Klim branded apparel and ORV accessories under the Kolpin, Cycle Country and Pro Armor brands. Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index. Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at www.polaris.com

MEDIA CONTACT
Dan Tye
EMEA PR
@IndianEMEA_PR
+44 7471 030606
press@indianmotorcycle.media