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  • Indian Motorcycle Media (EMEA)
INDIAN MOTORCYCLE EXPANDS COMMITMENT TO MOTOAMERICA MISSION KING OF THE BAGGERS WITH FACTORY SUPPORTED 10-TEAM PROGRAM FOR ‘27 & ‘28 THROUGH AMERICAN RACING OPERATIONS (ARO) DIVISION

Indian Motorcycle welcomes new manufacturers, encouraging OEMs like Honda, BMW and Ducati to join the evolving Mission King Of The Baggers class. Offering factory support for 10 teams, including ARO-built Indian Challengers, along with technical and logistical support. Indian Motorcycle to also offer contingency, totaling more than $150,000 over the full season. The expanded program represents the […]

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Indian Motorcycle UK Gear up for an exciting season with discounts, deals and giveaways

Indian Motorcycle UK Gear up for an exciting season with discounts, deals and giveaways 20% discount on all clothing with in-store purchases £4,000 in-dealership accessory giveaway Indian Motorcycle UK is ready for an exciting season with the launch of its Legendary Clothing Sale, offering motorcycle enthusiasts a massive 20% discount off all clothing purchased in-store. […]

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Indian Motorcycle confirms attendance at MCL26

Indian Motorcycle has confirmed their attendance at MCL26, in association with Bikesure, where its 125th anniversary celebrations will continue alongside the opportunity for show goers to test ride a selection of the latest models. MCL26, the largest indoor motorcycle show in the UK, takes place at the NEC Birmingham from 21 to 29 November. A […]

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Lee 101 and Indian Motorcycle Unite to Celebrate the Spirit of the Original Rider

The selvedge denim capsule reimagines Lee’s most iconic styles and aligns with the 125th anniversary of America’s First Motorcycle Company GREENSBORO, N.C. — (October 15, 2026) — Lee®, the iconic American denim brand, today announced the launch of the Lee 101® x Indian Motorcycle capsule collection, bringing together two enduring symbols of American craftsmanship. The […]

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Indian Motorcycle Confirms EICMA Attendance As It Reveals Growth Across Majority Of European Markets

Indian Motorcycle has confirmed it will exhibit at EICMA in November, as it reveals year-on-year growth across most European markets. Indian Motorcycle will present a business update and unveil the first wave of its MY27 news, while also celebrating the success of the Indian Wrecking Crew, which won the 2026 King of the Baggers Championship […]

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Press Releases

Sébastien Loeb X Tank Machine Indian ‘FTR Loeb’ Breaks Cover

View 27th April 2023

Matching pair of the design to be built – one for Loeb & one for prize draw winner Indian FTR Test ride prize draw entries close May 15. Winner to be presented with their ‘FTR Loeb’ during a VIP trip to Wheels & Waves Celebrating his nine World Rally championships and his passion for motorcycles, […]


Budweis Indian Motorcycle Custom Show

View 26th April 2023

Display of exhilarating customised Indian Motorcycles at the Indian Riders Fest 2023. Showcasing the exceptional craftsmanship of European custom bike builders. American Motorcycle Dealer “Approved” status recognises the profile of the show. Judging panel chaired by Onno Wieringa and President of Honour, Ola Stenegärd The second edition of Budweis Custom Indian Motorcycle Show, the highly […]


Indian Motorcycle Racing and Reigning AFT SuperTwins Champion Jared Mees Win Big at Dallas Half-Mile

View 26th April 2023

Mees Captures Second Win of the Season, Indian Motorcycle Privateer Brandon Robinson Finishes Third Under the lights of the Devil’s Bowl Speedway in Mesquite, Texas, the 2023 American Flat Track (AFT) action continued, where Indian Motorcycle Racing and reigning AFT SuperTwins Champion Jared Mees secured their second win of the season. Taking third and reaching […]


Indian Motorcycle Delivers Sophisticated Style & Best-In-Class V-Twin Touring Performance With New Indian Pursuit Elite, Announces Return Of Highly Exclusive Chieftain Elite

View 11th April 2023

Crafted as the Ultimate in American V-Twin Style & Exclusivity, Indian Pursuit Elite & Chieftain Elite Combine Eye-Catching Style with Premium Componentry Indian Motorcycle, America’s First Motorcycle Company, today introduced the Indian Pursuit to its limited-edition Elite class of motorcycles and announced the return of its ultra-premium Chieftain Elite. Featuring premium componentry, each Elite model […]


Indian Motorcycle and Sideburn magazine announce custom FTR project ‘Tokyo Connection’

View 24th March 2023

Custom Indian FTR to blend American, British and Japanese Moto Cultures Unique bodywork to be fabricated by Tokyo based customiser, Toshiyuki “CHEETAH” Osawa. Final build to be revealed at the famous Bike Shed London Show Indian Motorcycle UK and Sideburn magazine have announced a collaboration to realise a special, custom-built Indian FTR celebrating the American […]


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